Content & Copywriter

About Stashed

Stashed is a startup offering an online community for sneaker and streetwear enthusiasts. Our membership provides priority access to the hottest drops, the most sought-after sneakers, and special events. Our goal is to scale and expand the Stashed community—and to do that, we’re looking for a creative and experienced content writer to help tell our story and and drive growth through high-impact content.

 

Who Are You?

We’re looking for a passionate and skilled writer who knows the sneaker game inside out. You love sneakers, but more importantly—you know how to turn release info and product insights into captivating and valuable stories that resonate with sneakerheads.

You’ll help us inform, excite, and grow our audience through blog posts, email campaigns, and social content. Your writing should bring clarity, excitement, and authenticity—while always connecting back to how Stashed helps sneakerheads to get the pairs they want, without frustration or overpriced resell.

You think like a creator and a growth strategist—your writing is sharp, but your mindset is focused on what drives results. You know how to turn content into community, hype into retention, and insights into conversions.

 

What You'll Be Doing

  • Creating high-quality, engaging content around the most hyped sneaker and streetwear releases in the EU/UK—and publishing it across the right channels (blog, email, social) with clear prioritization based on timing and impact. You’ll use both your and our sources to write content that drives hype, informs our community, and establish Stashed as the go-to for drop info.
  • Creating and sending multiple weekly email campaigns that include launch updates, market insights, membership news, and valuable sneaker and streetwear info — all written to provide value, increase opens, clicks, and conversions.
  • Developing social media copy (captions, hooks, and short-form content) that’s on-trend, on-brand, and crafted to boost engagement and shareability.
  • Working closely with the team (design, marketing, product) to align copy with launch calendars and campaign goals.
  • Identifying content opportunities that support member growth and retention — whether it’s a blog that explains our drop mechanics or an email that re-engages lapsed users.
  • Repurposing content across platforms — for example, turning a long-form blog post into a Twitter thread, carousel, or teaser email.
  • Staying on top of industry trends, memes, and viral moments in the (sneaker/streetwear) world to help us move fast and stay relevant.
  • Using data (open rates, click-throughs, bounce time) to optimize future content and make smarter creative decisions.

 

What you bring

  • Experience with SEO and content optimization for visibility and reach.
  • You’ve been into sneakers for at least 3 years and are on top of all the upcoming hyped streetwear and sneaker releases by using our and your own sources.
  • A growth mindset: you're not just writing to inform—you’re writing to convert, scale, and strengthen the Stashed community.
  • You have a deep understanding of what Stashed offers and why people rely on us—our tone, purpose, and role in the sneaker space.
  • Strong copywriting skills with proven experience creating conversion-driven copy for our social media, email, and website; You write persuasive content that resonates and speaks directly to our audience.
  • You have a degree/background in communication/marketing/writing.
  • You’re a creative thinker who brings fresh ideas to the table and isn’t afraid to try new formats or approaches.
  • You have strong written and verbal communication skills in English.
  • You’re organized, proactive, and take full ownership of your tasks.
  • You have a basic understanding of our tech stack: Trello, Miro, Discord, Google Drive, Notion.
  • BONUS: You've seen success with content you've created and helped create an audience.

 

We’re Looking for Someone Who:

  • Is available part-time or full-time.
  • Preferably lives in North Holland (The Netherlands).
  • Can work independently and proactively.
  • Prioritizes tasks effectively and meets deadlines.
  • Has strong planning, organizational, and time-management skills.
  • Thrives in a collaborative, fast-paced team environment.
  • Is committed to hitting goals and delivering results.
  • Speaks and writes fluent English.
  • Preferably has experience with membership-based or community-driven products.
  • Has a deep passion for sneakers and streetwear—and understands the market.

What We Offer:

  • Competitive salary and benefits.
  • Access to exclusive sneakers through our network and behind-the-scenes insights into the sneaker and streetwear industry.
  • Room for personal development and the opportunity to bring your creative ideas to life.
  • Immediate start.

Interested?
Are you the Content Writer we’re looking for? Send your CV, motivation, and writing samples to ivar@stashedsnkrs.com and tell us why you’re the perfect fit for Stashed.